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	<title>Anne Helmond &#187; mieke-gerritzen</title>
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		<title>Follow the Money: Koert van Mensvoort on &#8220;Money as a Medium&#8221;</title>
		<link>http://www.annehelmond.nl/2010/01/27/follow-the-money-koert-van-mensvoort-on-money-as-a-medium/</link>
		<comments>http://www.annehelmond.nl/2010/01/27/follow-the-money-koert-van-mensvoort-on-money-as-a-medium/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 14:15:12 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[ftmoney]]></category>
		<category><![CDATA[mieke-gerritzen]]></category>
		<category><![CDATA[sandberg]]></category>

		<guid isPermaLink="false">http://www.annehelmond.nl/?p=835</guid>
		<description><![CDATA[Money is one of the oldest virtual realities in our society/culture and points to the deep penetration of the virtual in our society. Reality and authority is underestimated as we are moving from a world of things to a world of info. In 2006 Ailin Graef became the first virtual real estate millionaire in Second [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignnone" style="width: 710px"><a target="_blank" href="http://www.flickr.com/photos/silvertje/4306148507/" title="Follow the Money by Anne Helmond, on Flickr" ><img title="Koert van Mensvoort" src="http://farm3.static.flickr.com/2695/4306148507_733094b2af_b.jpg" alt="Follow the Money" width="700" /></a><p class="wp-caption-text">Koert van Mensvoort</p></div>
<p>Money is one of the oldest virtual realities in our society/culture and points to the deep penetration of the virtual in our society. Reality and authority is underestimated as we are moving from a world of things to a world of info.</p>
<p>In 2006 Ailin Graef became the <a target="_blank" href="http://www.businessweek.com/the_thread/techbeat/archives/2006/11/second_lifes_fi.html" >first virtual real estate millionaire</a> in Second Life with virtual Linden Dollars. In 2009 China put &#8216;<a target="_blank" href="http://www.nytimes.com/2009/07/01/technology/internet/01yuan.html" >New Limits on Virtual Currency</a>&#8216; when the virtual economy became so big that China decided to regulate it.</p>
<p>Virtual money is actually a pleonasm as money has always been virtual (except for livestock, physical cattle as currency). Over time currency became smaller and smaller and eventually turned round into coin currency. A big pile of coins led to the invention of bills and from 100 BC the banknote as a form of currrency was accepted. In 1973 the Gold Standard was abandoned which implied that money is now worth X because we tell you it is worth it. While coins that &#8220;In God we trust&#8221; it actually means &#8220;In the government we trust.&#8221;</p>
<p>The <a target="_blank" href="http://www.koert.com/work/datafountain/" >Currency Fountain</a> by Koert van Mensvoort et al is an installation that translates the virtuality of money into something physical again: water. It aims to display the implicit financial data. &#8220;With natural phenonema, like for instance the weather, usually explicit as well as implicit data is available. &#8221; Explicit weather data can be found in weather forecasts and if we look outside we find implicit weather data in the form of a data visualization: clouds, sun, rain etc. &#8220;For abstract cultural data, like for instance financial information, the implicit data is missing!&#8221; (Van Mensvoort).</p>
<p>Innovation in the financial sector can be found in Africa, in Kenia which has a weak banking structure but over 160 million prepaid cellphones. Prepaid cellphone cards used as money in the form of the <a target="_blank" href="http://en.wikipedia.org/wiki/M-Pesa " >M-Pesa</a>. Telecom providers become banks and banks become telephone providers.</p>
<p>In the history of money the signifier becomes the signified followed by a tendency towards the intangible and finally reality is closely lined to authority. The database becomes our reality as our world is starting to consist of info instead of things. In addition to the geosphere (inanimate matter) and the biosphere  (biological life), the <a target="_blank" href="http://en.wikipedia.org/wiki/Noosphere" title="Noosphere" >noosphere </a>(the sphere of human thought) has emerged. Van Mensvoort compares the ecologies of the rainforest to the financial system and found that the former is stable and the latter shows a rapid growth but both are endangered. The environmental value needs to be monetized by making it explicit. We can love nature but if there is no ownership there is no responsibility. Proposed is the <a target="_blank" href="http://www.iisd.org/didigest/mar97/4mar97.html" >Eco-currency</a> as a currency for environmental value. Depending on the urgency of the environmental crisis the value of the Eco will go up and down. Things that are not in the database (eg nature) do not exist which requires a recultivation of the financial system.</p>
<p><div class="wp-caption alignnone" style="width: 710px"><a target="_blank" href="http://www.flickr.com/photos/silvertje/4306165695/" title="Follow the Money by Anne Helmond, on Flickr" ><img src="http://farm3.static.flickr.com/2802/4306165695_f9c6d2b993_b.jpg" alt="Follow the Money" width="700" /></a><p class="wp-caption-text">Fluctuation of currency installation</p></div>
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		<title>Mieke Gerritzen @ New Cultural Networks Conference</title>
		<link>http://www.annehelmond.nl/2007/11/03/mieke-gerritzen-new-cultural-networks-conference/</link>
		<comments>http://www.annehelmond.nl/2007/11/03/mieke-gerritzen-new-cultural-networks-conference/#comments</comments>
		<pubDate>Sat, 03 Nov 2007 18:12:56 +0000</pubDate>
		<dc:creator>Anne</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[amsterdam]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[mieke-gerritzen]]></category>
		<category><![CDATA[new-cultural-networks]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[sandberg]]></category>
		<category><![CDATA[stifo@sandberg]]></category>

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		<description><![CDATA[Mieke Gerritzen, head of the Design department at the Sandberg Institute, opened the New Cultural Networks conference organized by Stifo@Sandberg. She addressed the general idea of networking online where we constantly have to fill in our profiles. The irony is that when I applied for this conference I received a confirmation e-mail which included the [...]]]></description>
			<content:encoded><![CDATA[<p>Mieke Gerritzen, head of the Design department at the Sandberg Institute, opened the New Cultural Networks conference  organized by Stifo@Sandberg.</p>
<p>She addressed the general idea of networking online where we constantly have to fill in our profiles. The irony is that when I applied for this conference I received a confirmation e-mail which included the request for my postal address. I kindly asked why they wanted to have my postal address and they answered &#8220;so that we can send you a printed invitation next year if you would like.&#8221; It is interesting that an institution that organizes a conference that addresses the topic of <strong>new</strong> cultural networks wants to include me in their <strong>old</strong> postal network. I declined the offer of printed invitations in the future and replied that I will keep myself up-to-date using one of the many new cultural networks such as upcoming.org or the nettime mailinglist.</p>
<p>Gerritzen stated that creating a profile feels like creating a homepage. This idea is based on the somewhat dated idea of the homepage as the place to build your online identity. I think this idea is no longer maintainable because the homepage was a central place that you had control over. You built your own homepage and thus controlled your own identity. Identity online is no longer a central control issue but identity is now distributed. Your identity is built by your distributed presence on social networks, mailinglists, Google, Flickr, Last.fm etcetera. In the age of the API and the mashup you no longer have complete control over your identity.</p>
<p>Creating profiles equals creating a marketing strategy to promote yourself according to Gerritzen. This can be seen in the case of LinkedIn that revolves around this idea of marketing yourself. Gerritzen even states that nowadays we are all part of the creative industries and that we should all be able to make money. That sounds like a overly optimistic statement to kick off this conference.</p>
<p><a target="_blank" href="http://www.flickr.com/photos/silvertje/1842873393/"  title="Photo Sharing"><img src="http://farm3.static.flickr.com/2202/1842873393_2f8fd9316a.jpg" alt="New Cultural Networks @ OBA" height="332" width="500" /></a></p>
<p>My <a target="_blank" href="http://flickr.com/photos/silvertje/sets/72157602879924815/"  title="New Cultural Networks Conference pictures">New Cultural Networks Conference pictures</a> are located at Flickr.
<div id="tweetbutton373" class="tw_button" style=""><a target="_blank" href="http://twitter.com/share?url=http%3A%2F%2Fbit.ly%2F9rdu8x&amp;via=silvertje&amp;text=Mieke%20Gerritzen%20%40%20New%20Cultural%20Networks%20Conference&amp;related=&amp;lang=en&amp;count=horizontal&amp;counturl=http%3A%2F%2Fwww.annehelmond.nl%2F2007%2F11%2F03%2Fmieke-gerritzen-new-cultural-networks-conference%2F"  class="twitter-share-button"  style="width:55px;height:22px;background:transparent url('http://www.annehelmond.nl/wordpress/wp-content/plugins/wp-tweet-button/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;">Tweet</a></div>
 
<span class = "" style = " "><iframe src="http://www.facebook.com/plugins/like.php?href=http://www.annehelmond.nl/2007/11/03/mieke-gerritzen-new-cultural-networks-conference/&layout=button_count&send=false&show_faces=true&width=&action=like&colorscheme=light&font=" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:px; height:px"></iframe></span> <div class='series_toc'><h4><strong>Article Series - New Cultural Networks </strong></h4><ol><li>Mieke Gerritzen @ New Cultural Networks Conference</li><li><a href="http://www.annehelmond.nl/2007/11/04/arjo-klamer-new-cultural-networks-conference/"  title='Arjo Klamer @ New Cultural Networks Conference'>Arjo Klamer @ New Cultural Networks Conference</a></li><li><a href="http://www.annehelmond.nl/2007/11/04/regine-debatty-new-cultural-networks-conference/"  title='Régine Debatty @ New Cultural Networks Conference'>Régine Debatty @ New Cultural Networks Conference</a></li></ol></div> <div class='series_links'> <a href="http://www.annehelmond.nl/2007/11/04/arjo-klamer-new-cultural-networks-conference/"  title='Arjo Klamer @ New Cultural Networks Conference'>Next in series</a></div>]]></content:encoded>
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